Responsibility to shareholders

  • Recognise the investments
  • Protect the interests of the shareholders
  • Provide a reasonable dividend
  • Strengthen and consolidate position of the company.

Responsibility to employees – success of an organisation depends to a large extent on the morale of the employees and their whole hearted cooperation. 

  • Payment of fair wages
  • Provision of best possible working conditions
  • Establishment of fair working standards and norms. 
  • The provision of labour welfare facilities to the extent possible and desirable. 
  • Arrangement for proper training and education of the workforce. 
  • Reasonable chances and proper system for accomplishment and promotion. 
  • Proper recognition, appreciation and encouragement of special skills and capabilities of workers. 
  • Installation of efficient grievance handling system.
  • Opportunity for participation in managerial decisions to the extent desirable. 

Responsibility to consumers

  • To improve the efficiency of the functioning of the business so as to increase productivity and reduce prices, improve quality, smoothen the distribution system etc. 
  • To do research and development – to improve quality and introduce better new products. 
  • To supply goods at reasonable prices. 
  • To ensure that the product supplied has no adverse effect on the customer. 
  • To provide sufficient information about the product including adverse effects, risks and care to be taken while using the products. 
  • To avoid misleading the customers through improper advertisement
  • To provide opportunity for being heard and to redress genuine grievances. 
  • To understand customer needs and to make necessary measures to satisfy those needs. 

Responsibility to community

  • Taking appropriate steps to prevent environmental pollution and preserve ecological balance. 
  • Rehabilitating the population displaced by operation of the business. 
  • Assisting in overall development of the locality. 
  • Taking steps to conserve scarce resources and developing alternatives. 
  • Contributing to research and development
  • Development of backward areas. 
  • Promotion of small scale industries
  • Promotion of education and population control. 
  • Contribution to national efforts to build a better society. 



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